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Australia joined the Endeavour Group’s clip recycling initiative

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The Endeavour Group has branched out its clip recycling initiative to Western and South Australia. The group experienced enormous success on the Eastern Seaboard and now for a healthy drive in Australia, the Endeavour Group has partnered with two Australian firms. One is the Prancing Pony Brewery based in South Australia and the other one is Donut Waste, a Western Australian sustainability startup. Both companies will work in collaboration to collect can clip from selected BWS and Dan Murphy stores. South Australia’s Minister for Environment and Water David Spiers have acknowledged the initiative, as the group has installed 30 collection units across the country and plans to expand the number in 2022.

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Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.

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