Global News and Digital Insights
for the Consumer Goods Industry

ConsumerGeniuses

ConsumerGeniuses

Grand View Research claims that the global pea protein market has reached up to $213.1 million and is expected to grow by 12.7% in the coming seven years. The significant demand in the pea protein market motivated Benson Hills and Equinom to optimize the ingredient. In August, Benson Hills introduced its “yellow pea breeding and commercialization program.” The company uses its cropOS technological framework to improve the ingredient with AI and genetics. Equinom, an Israel-based company, utilizes technology-enabled breeding techniques for pea optimization and plans to commercialize its pea plant next year.

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn