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Danone focuses on four areas to expand its sales and market presence

ConsumerGeniuses

ConsumerGeniuses

Danone has reshaped its organisational targets and now plans to focus on four core areas to expand its like-for-like sales up to 3% to 5%. These four pillars include strategic expansion of its segments, geographical presence, and channels along with investment in growth-driven opportunities and rotation of its portfolio. The firm plans to branch out in China by investing in plant-based companies. The firm is ambitious to generate financial results from the following major geographical zones, including the US, Middle East, Canada, China, Japan, Australia, New Zealand, Southeast Asia, Latin America, CIS, Africa, and Turkey. Danone expects that 2023 and 2024 would be the years of significant growth and revenue.

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