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for the Consumer Goods Industry

Fresh Del Monte invests in blockchain traceability platform Decapolis

ConsumerGeniuses

ConsumerGeniuses

Fresh and freshly cut vegetables and fruits firm Fresh Del Monte Produce has invested in Decapolis, a blockchain firm. Decapolis’ technology promises to enable visibility into all stages of manufacturing, from planting to purchasing. Consumers will be able to view a comprehensive record of product information by scanning a QR code through the label. Throughout the manufacturing process, the technology logs assessments and establishes a chain of records. Del Monte joins other brands in investing in technology to improve traceability and monitoring across the value chain. Mars, Inc. has launched a new digital traceability solution to handle supply chain difficulties and consolidate data from disparate ERP and warehouse management systems. Similarly, Nestlé recently announced a new project to combat child labour in cocoa production and improve supply chain traceability using secure mobile services.

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