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ConsumerGeniuses

ConsumerGeniuses

General Mills have introduced “Oui French style range” and “ultra-low sugar :ratio” yoghurts. The :ratio keto sub-brand grew heavily by satisfying customers, who consume the keto diet. It maintains the right balance between proteins, carbohydrates, and fats. To control sugar :ratio keto uses “ultra-filtered milk” and an artificial sweetener, sucralose. The French style Oui line offers customers low sugar and high protein yoghurt, made with fine ingredients and served in glass pots. The company is soon launching its “Yoplait power” yoghurt along with some plant-based products.

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