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for the Consumer Goods Industry

ConsumerGeniuses

ConsumerGeniuses

General Mills, a food manufacturer, has competed well in the North American retail business for the past three years. The firm plans to effectively compete across its retail business, which is evident from the US cereal category. General Mills is the number one retailer in this category and brings innovations in the best brands. The food company is launching a new product line in Cheerios and Monster Mash Cereal for Halloween soon. Through these innovations, the firm aims to increase its sales for the 2022 fiscal year.

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