Global News and Digital Insights
for the Consumer Goods Industry

ConsumerGeniuses

ConsumerGeniuses

COVID-19 pandemic has reshaped how brands connect with online purchasers. That’s why Mytheresa and Moncler have collaborated to present Moncler’s new womenswear and menswear assortments through a 360° virtual emerging shopping experience. Consumers can shop from the new collection as they explore the virtual experience, which has Austria’s Timmelsjoch Museum as its background. Buyers can choose items to see more details about them and buy them from the online display. Among the items in the assortment are the Moncler Cuvellier coat and the Cotonniere coat.

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn