An advanced conversion technology has been introduced by UBQ Materials by patenting the world’s first bio-based thermoplastic made of unsorted household waste. PepsiCo recently announced it would boost the purchase of 30,000 pallets made up of this UBQ. The pallets also contain recycled PP resin and recycled BOPP, the plastic film used in the company’s snack packaging. This collaboration has spread across more categories of the supply chain as well. For example, substituting oil-based plastic, Lays displays would be made partly from UBQ. The main advantages of this product are: reduction of landfill waste, prevention of emissions, and a step towards circularity. PepsiCo Lab is playing a great role in driving sustainability by prioritising innovations that lead to it.