Global News and Digital Insights
for the Consumer Goods Industry

Weekly Snapshot of Top Trends in CG Industry

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This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (16th May-20th May). We have covered different categories, including:

Direct-to-Consumer:  DTC brands can improve their sales via instant commerce by offering fast delivery, leveraging third-party data, and providing a wholesome post-purchase experience.

AI and Robotics: Instagram recently announced that the application is now allowing users to share their NFTs on Instagram stories, messages, or feeds with no additional charges.

Sustainability: Kraft Heinz has entered into a joint venture with Pulpex to pilot and develop renewable and recyclable paper-based bottles made from 100% sustainably sourced wood pulp.

Consumer Trends: The CPG giant, Unilever, is testing a programme that allows consumers to have ice cream from Robomarts, instead of old-fashioned ice cream trucks.

Supply Chain: CPG giants like Colgate-Palmolive, Coca-Cola Company, and Unilever have decided to support Anheuser-Busch InBev (AB InBev) 100+ Accelerator to test and fund sustainably innovative startups in the supply chain.

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Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. New Trends such as Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. ConsumerGeniuses.com is a content platform where we curate latest innovations and disruptions in the Top global trends in the Consumer Goods industry. ConsumerGeniuses is managed by IndustryGeniuses (A place where industries meet innovation). We are rolling out content platforms for the world’s hottest industries such as Food & Grocery Retail, Consumer Goods and Healthcare. Sign up to our weekly newsletter(s) and never miss out: https://signup.industrygeniuses.com/newsletter
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ConsumerGeniuses

Curated News and Digital
Insights for the Consumer Goods Industry

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ConsumerGeniuses

Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.

ConsumerGeniuses is managed by IndustryGeniuses (A place where industries meet innovation). We are rolling out content platforms for the world’s hottest industries such as Food & Grocery Retail, Consumer Goods and Healthcare. For each of these key industries, we support Tech Startups and Industry Disruptors as they roll out next generation digital initiatives.

IndustryGeniuses team brings practical domain knowledge of working with 300+ tech startups and brands over the past decade.

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